How Elon Musk outsmarted the auto industry

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How Elon Musk outsmarted the auto industry
Posted On: January 11, 2022

Nearly all automakers suffered a massive blow in 2021. Except one. According to the Wall Street Journal, "Tesla has emerged as one of the auto industry’s biggest winners in a year plagued by semiconductor shortages and snarled global supply chains. It owes that success in some measure to its Silicon Valley roots." "Tesla has been able to keep production lines running in part by leaning on in-house software engineering expertise that has made it more adept than many rival auto makers at adjusting to a global shortfall of semiconductors," according to the Wall Street Journal. "Tesla was able to quickly rewrite the software necessary to integrate alternative chips into its vehicles." Tesla's steadfast commitment to vertical integration has proved invaluable. "Anything where they decided to make something by themselves, well then they had to have a direct relationship with the semiconductor supplier," says Nakul Duggal of Qualcomm Inc, who designs and supplies chips for Tesla.


Source: Summarized from Matt Pressman at evannex.


My Take: Elon likes to plan everything really well and it shows when things go wrong.


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[BACK]
How Elon Musk outsmarted the auto industry
Posted On: January 11, 2022

Nearly all automakers suffered a massive blow in 2021. Except one. According to the Wall Street Journal, "Tesla has emerged as one of the auto industry’s biggest winners in a year plagued by semiconductor shortages and snarled global supply chains. It owes that success in some measure to its Silicon Valley roots." "Tesla has been able to keep production lines running in part by leaning on in-house software engineering expertise that has made it more adept than many rival auto makers at adjusting to a global shortfall of semiconductors," according to the Wall Street Journal. "Tesla was able to quickly rewrite the software necessary to integrate alternative chips into its vehicles." Tesla's steadfast commitment to vertical integration has proved invaluable. "Anything where they decided to make something by themselves, well then they had to have a direct relationship with the semiconductor supplier," says Nakul Duggal of Qualcomm Inc, who designs and supplies chips for Tesla.


Source: Summarized from Matt Pressman at evannex.


My Take: Elon likes to plan everything really well and it shows when things go wrong.


Re Posted From: How Elon Musk outsmarted the auto industry

Auto Helpers


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